Big Database

Have you ever wondered how big companies talk to each other? They use special tools. One of the most famous tools is called SAP. SAP helps businesses manage all their important information. It's like the brain of a big company. Many people use SAP every day. They are called SAP users.

Imagine you ...

Have you ever gotten a text message from a store you like? It might have told you about a special sale. Or it might have sent you a coupon code. This is called SMS marketing. SMS stands for Short Message Service. It is a very direct way to talk to people. Today, we will learn how to use a tool ...

"Just to give you an idea, 80% of my patients came from social media during one period. I see patients from all over Brazil and even abroad," says Dr. Bruna about the positive impact of being present on social media, seeking to help those in need.

"My intention on social media is to make things ...

For example, just as inflatable advertising balloons used to be a way to entertain your customers, nowadays, focusing on the established experience is the way to entertain and keep your audience engaged in your company.

With that in mind, check out the importance of churn rate and how this metric ...

Analyzing, improving, and introducing new products and services to the market is something that should always be at the forefront of a business owner's focus.

2. Price

Defining an attractive pricing strategy is also part of marketing planning. Contrary to popular belief, the cheapest option doesn ...

We also have a wealth of expertise and a broad range of delivery options, working with a variety of partners across the marketing chain, including agencies, designers, and PR firms.

It also provides personalized and customer-focused services, as well as exclusive tools for developing branding ...

The next day, they use WhatsApp to request the same flavors and quantities as the night before. However, you don't have a record of the items in this order, as they were placed on different platforms, and the service, which could be quick for both you and the customer, becomes more costly. So ...

With the development of secure online payment systems, such as credit cards and digital banks, consumers have come to trust e-commerce more and make purchases more frequently.

COVID-19 pandemic
With the COVID-19 pandemic, social distancing measures have made e-commerce the safest and most ...

Although the Internet of Things has a recent history, the landscape has changed rapidly. A few years ago, it seemed like a fantasy, due to the high costs of equipment and the immaturity of technologies. However, this reality has changed.

Assets have become more accessible, cloud computing has ...

The program “Elas em Foco”, hosted by Rosi Luck, 2nd vice-president of ACIL and superintendent of the Council of Women Entrepreneurs (CME), continues to present inspiring stories of successful women entrepreneurs, and this time highlights the trajectory of Fran Rodrigues, director of Lomani Joias ...